[Marketer Talk Live] Special Guest Appearance

Well it’s been quite some time since I posted on the blog.  I have been busy with the family as we have had some exciting times and enjoying the summer months. I hope you are enjoying your summer with your family as well. I had some fun the other day when i was invited to do a live Google Hangout with my friends and fellow internet marketers Sterling Valentine and John Paduchak.  (if you have heard about Google Hangouts I suggest you check them out) I had a blast as we discussed mobile marketing, online video marketing and trends, the power of community and some other cool stuff! You can checkout a recording of our show here: Marketertalk broadcasts live daily and has a great line up of expert guests.  Check out Marketertalk.com for more great episodes! Talk Soon, Trevor

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[Review] Solo Ad Results For Rick Ling

Recently I built a new squeeze funnel and decided to purchase a solo ad to drive some quick traffic to my squeeze page and see how well it would convert. I was looking for sellers that could mail out immediately and Rick was available. I have used Rick before and he produced good results so I was more than willing to use his service again. I purchased a 100 click solo ad for $34. Squeeze Funnel Here is the link to the squeeze page I used: Here is a link to the OTO I used: Here I used a rotator that shows several different offers that I am promoting. My ad went live on October 8th.  Let’s review the results! [box type=”green”]Clicks Purchased: 100 Cost: $34 Unique Clicks: 113 Extra Clicks: 13 Cost Per Click: $0.30 Opt-ins: 42 Opt-in Rate: 37.17% Cost Per Lead: $0.80 Sales: 3 One Time Offer Sales @ $7 Profit: $21 OTO Conversion: 7.14% Total Cost Of Solo Ad: (Solo Ad – Sales) = $13 Overall Cost Per Lead: $0.30 Purchase A Solo Ad From Rick Here [/box]  

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[Diamond 360] Release The Hounds!

As I posted recently that I am putting myself out there and have entered the Diamond 360 Challenge where I am working with 5 other marketers through an intensive mentoring program. Well, The flood gates are open and the challenge has officially started! I can’t tell you how excited I am to be participating in this unique program because everything is fully transparent where I am going to reveal all my results…the GOOD, the BAD and the Hopefully Not UGLY! I have added a countdown clock to show you exactly how much tie I have to reach my goals. I look forward to interacting with you through out my challenge! Trevor

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[Diamond 360] My Kick OFF Interview

  As I mentioned in one of my previous posts I am taking on a new challenge this year to take my Internet business to the next level. Things have been under way in the background and I am very excited to say that “Project Green” (like money 😉 ) is OFFICIALLY A GO! To start off I had to complete a baseline questionnaire where I discuss and talk about where I have been with my business, different strategies I have tried and some of the challenges that I feel that are going to be roadblocks for me this year. You can see my baseline questionnaire here:  Also on that page you can listen to an interview I had with Sterling Valentine. (I have sourced the interview so you can listen to it right here) [audio: 360 Baseline Interview|artists=Trevor McHaffie] I hope you enjoy the interview and please be sure to let me know what you think! To Your Success, Trevor  

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ListLaser.com 30 Day Challenge

I started to tell you in a previous post that I had some really cool excitement last year. As part of my Internet marketing adventure I took part in a 30 day list building challenge.  This contest was a little different than most others. It was not only how many subscribers you could add to your email list but also how creative you were throughout the contest in attracting these subscribers. The contest was organized by Sterling Valentine and he had attracted many Internet marketers to be the judges for the contest. Winners would win a trip to New York City to be part of the ListLaser Live event and also be part of a panel discussion. The contest was really cool because Sterling and many other marketers within his personal circle of influence were all part of “Daily Video Interviews”.  These interviews had all kinds of amazing tips to help build your list. The videos were located here: (Hopefully these videos are still available for you) So Where Is This Going?

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QUICK UPDATE: Favicon Changed!

I came a cross a great tip last week to make your new blog look a little less like a “newbie” blog… When starting a new blog most people concentrate their time and efforts on changing the blog theme…but one way to really make you blog look seasoned is to change the favicon. What’s A Favicon? A favicon is a little icon that appears next to the web address at the top of your browser.  So as you can see by the picture below I did not have a favicon for my blog before learning this little tip. How I Changed My Favicon The first this I needed to do was to turn an image in to a favicon.  The favicon is 16 pixels by 16 pixels. This great site will convert your images into the proper favicon format.  Check it out here: Once you have created your favicon all you have to do is install it into your websites root folder. Since I am using the Thesis Wrodpress theme I was able to upload my favicon directly through my theme. Here is what my favicon looks like...

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So Why Listen To Me…

So last week I told you a little bit about me and some of what drives me to build my online business. I have asked you to follow me and watch me through out this year as I build my business.  I want you to be part of my support cast and grow with me. Why Listen To Me? Well…My story is not unlike what you have heard from others in the sense that I want to have an online business, make money and spend more time with my family.  Sound Familiar? But…I have had some successes (I will explain in a bit) and also some pitfalls and roadblocks.  I want this year to be open and transparent to show you that this can be done by anyone who is willing to treat this like an actual business.  There is no push button solution to create a successful business. My Internet Marketing History… My Internet Marketing passion began in January of 2009.  A friend of mine had introduced me to the idea of affiliate marketing.  I began to explore the idea and find out what this...

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Interesting Email This Morning

I awoke this morning to an interesting LinkedIn notification in my inbox.  It was from a business friend of mine from my the corporate security world. The notification looked like this… I was very excited to see this notification for a couple of reasons. I have not been in touch with my friend in a very long time so it was nice to hear from him and wanting to re-connect with me. My friend is a very successful and respected person in the security industry and has been a big part of my success.  He helped get me my first job in Loss Prevention. Now when I called him I thought that he was only wanting to chat and catch up. Little did I now… He was very interested in what I was doing with my online marketing business.  He had seen my posts about taking the Diamond 360 Marketing Challenge and was interested in learning more about “Making Money From Home” This was very encouraging because I have only re-vamped my blog within the last week and have linked my posts...

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Who Is Trevor McHaffie?

You are probably asking yourself that exact question right now.  And I ask myself that questions to every time I come across a new blog.  It is always nice to learn about the person you are connecting with.  I don’t just mean the business stuff either… About Me I’m Trevor.  At the time of this post I am 35 years old.  I live in Ontario, Canada and have an amazing family.  My wife Liza is my best friend and we have 3 children.  Jaiden is 13 years, Maya is 7 years and our newest addition last year Tristan who is 6 months old. My Story… I am not here to tell you that I make millions online but I am striving to be very successful like you.  Like you I am trying my best to build an online business and want to help others as they work through building their businesses too. I am employed full-time as a corporate security professional in a large pharmacy retail chain in Canada.  My job does require that I travel on occasion. My family is very heavily into...

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New Blog Theme

So part of my commitment to updating this blog and keeping it interesting and valuable to my readers is improving the whole blog from content to functionality to … you guessed it…improving the design and look. Over the next few months I am going to redesign the whole look of my blog and try to find a new blog theme that really shows who I am and what I want my business to represent. Trevor…Why do you want to change your blog theme? That’s a great question! The theme that I am using is good and fairly user friendly.  There are four available color themes provided and can be changed in the administration area. One of the great features is the ability to add your social media links from Twitter, Facebook and YouTube.  Unfortunately I was not able to make these all appear properly. My favorite thing about the theme was that it had a built in Email Optin form built into the theme.  All you have to do was enter your autorespnder code and you were set to build your...

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