Are You Thinking About Self Hosting Your Email Marketing?

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Self hosted autoresponder…

Yes or No?

I asked myself this very question many times and i’m sure you have too.

Whenever I tried to get advice from my friends on whether or not this was a good idea I was always talked out of it because the BIG autoresponder platforms where better and I could never get my emails delivered as good as them.

I have tried many of the big names in the email autoresponder space and have found that they don’t always deliver either.

So why should I leave my business in the hands of some large company that doesn’t have my interest top of mind.

Let’s take a look at some of the pros and cons about hosting your own email marketing platform.

Deliverability

Deliverability is all about reputation.  Your domain reputation.  Your IP reputation.

Here is the reality.  On a commercial autoresponder platform you share the “reputation” of the other users of that platform.  Even though these companies have many IPs you still share the IP with other users.

So let’s say just before you want to send a broadcast message to your email  list. Another user has just blasted a spammy message that has been flagged by subscribers and email servers.

Guess what happens to your email?

Bounce City!  Your email will not be flagged as well because you are sending from the same IP as that other user.

And as you are trying to build your domain reputation it has now taken a hot because it is sending from a flag (blacklisted) IP address.

By having your own self hosted autoresponder you can control the reputation that is associated with your IPs and sending domain.

Server Setup

One of the biggest challenges is getting the proper server set up and email autoresponder software that will fit your needs.

This can be tough if you are not tech savvy but there are many options at a small cost to get you setup with all the proper settings for your server and needs.

The big drawback to having your own self hosted autoresponder is that there is very little in the way of support.  You can’t just submit a support ticket to get things fixed.  You will need to do it yourself or pay someone to do it.

But with the money you are saving on monthly fees it works out better for you anyways.

Server Warm Up

This is a hot topic when it comes to the discussion on having your own autoresponder.

And YES this is a task that must be done and done correctly.

Patience is the key to success here.  Don’t just blast thousands of leads right away.  You will want to makes sure that you engage and segment you r subscribers for the best results and trust from the email service providers like Gmail and Yahoo.

The Number 1 Reason I Use A Self Hosted Autoresponder

Because I am in control of my own destiny.

I had built up subscriber email list with buyers and because of the deliverability issues (and the cost I was paying for the deliverability) my emails were not going to my customers.

By having my own autoresponder I was able to import all my leads and customers in to my new platform.  Which you can’t do easily at Aweber or GetResponse.

How Did I Get Set Up?

The first thing I did was reach out to friends that had set up mailing servers before to find out the insiders tips.

I learned a lot.  Somethings went right.  Somethings went wrong.  But I was able to fight through and get it all set up.

I’m saving a ton of money too 😉

How To Get Started

Here is a look inside my self hosted autoresponder with 400,000+ Leads

I have found an inexpensive way for you to get YOUR own self hosted autoresponder and get YOU over 400,000 leads to get you  started.

So here’s the deal…

There will be some set up costs to get the autoresponder completely set up ready to go.  Definitely worth it.

I will share with you exactly what hosting I am using and some of the things to check prior to installing everything.

I have a few more tips I have learned along the way that I will share with you too to help you inbox.

Now let’s talk about the leads.  There will be a monthly fee for the leads.

Let me explain.

For about $35 per monthly you will get access to 100 new leads EVERY SINGLE DAY.  And if you refer someone else to the program you will receive 200 leads per day.

Pretty great right!

The best part about this is that we have an insiders group where we share all our tips, tricks and success with each other to help every achieve their goals.

Our little family has over 2,000 members and growing every day.

When you join the leads program you will get access to over 400,000 leads PLUS we do a lead swap every week this will exponentially grow your subscriber list.

Here Is The Program Features

  • Email Marketing Software installation and configuration
  • PowerMTA installation and configuration
  • Warm up guide and schedule (I’ll help you with this too)
  • 400K Plus Tier 1 Email Leads To Start (USA, Can, Aus, NZ, EU)
    • This is like having a Tier 1 solo ad to build your list with WAY better results
  • Thousands of new leads every week from our lead swap
  • Upload Any Leads You Want
  • Residual Commissions From Referring Others
  • Setup Within A Few Days
  • Complete Setup And Support
  • Low Inbox Rate But Even At 0.1% CTR With 500K List Can Get 500 Clicks Per Day (I’m averaging 0.45% and climbing every day)
  • Training strategy to email all 400K leads and build a list of Openers. I’m currently getting an open rate of 43%-50% on my opener’s list and selling affiliate products.
  • All Above Are Our Team BONUSES When You Join MLGS And Are Not Included With MLGS Itself. Only The 100-200 Daily Leads Come From MLGS. The Price Includes Both MLGS And Self Hosting. There Are No Additional Costs.

I hope this gives you a bit more information on self hosted autoresponders and you can make the decision to make the just Like I did.

If you have any questions or need any help just reach out to me on Facebook.

Don’t forget to download this FREE eBook!

 

5 Kickass Secrets To Building Your Email List

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Today I’m getting back to basics and resetting my roots in the fundamentals of building my email list.  Your email subscribers are the foundation of your affiliate and internet marketing business.

So I wrote down five of my strategies that I will be using to re-engaging and growing my followers.

Secret #1 – The Lead Magnet

Your job as an email marketer is to put targeted leads on your email list and that can be very tough and very frustrating when you begin.  By having a HIGH VALUE and EASILY DIGESTED lead magnet can make it 10 times easier to subscriber if they actually want to be on your email list and learn from you.

Giving them something deserving to trade their email for your ability to send them emails means providing something worthy for them to interact with you.

The hard part is being able to build a relationship with them right from the moment they subscriber to your email list.

You can creating things like, reports, checklists, mind maps which are great and easily consumable.  For the subscriber these are easy to go through and won’t take much of their time to get started with your content if it’s well done.

By creating some more in-depth training like videos and adding a link to your content you are giving them a chance to get to know more about you and how you can truly help them.

Secret #2 – The Two Step!

The two step optin method has been tested and proven to convert much higher than a one step optin.

When a potential subscriber click on the first button to bring up the optin form this creates what is called a micro commitment.  This small action immediately starts to build a culture with your subscriber.  You are teaching them to click on your content, including your soon to be coming affiliate links.

The secrets to the two step optin or any optin for the majority is to ask the subscriber for the bare minimum information you need to start communicating with them.  The less information you require from your subscribers the higher your conversions will be.

Just ask for the email.  Plain. Simple.

Secret #3 – Be The Bonus

Products are launched EVERY DAY.  How would you like to get a piece of that traffic with out creating the product?

A great strategy is to build relationships with not only your subscribers but also those vendors in your niche.

Ask those product vendors for a “Bonus Spot” on their download page or inside their members only area.  You provide their customers with even more great content that helps support the vendor.

Just give them a link to your optin page so their customers can access your content.  Now you have new subscribers on your email list.

The best part of this strategy is that these leads are BUYERS and extremely RESPONSIVE.

Secret #4 – Pop Up Boxes

You know those boxes that pop up when your on a page or trying to leave a site?

This are called light boxes.  These are very effective and can get a lot of people on your list.  These pop ups are engaging and almost IMPOSSIBLE to ignore.

Be UNIGNORABLE in your business.

You want to get these in front of everyone as much as possible until they subscribe.  Don’t worry about feeling your are annoying… You are… but it’s proven these work 😉

Studies have shown that people need to be exposed to things multiple times before they take action.  The more they see something.  The more they take action.

You can even use light boxes to get people to optin to finish reading a blog post.  Make them optin to get the complete content.  This is ninja strategy.

Secret #5 – Launch Your Own Product

This by far is my favourite way to build my email list.  It is the fastest way to build a list of targeted and responsive buyers.

This method is more labor intensive and there is definitely a learning curve to know how to launch a product successfully.  But once you have the process down you can create products quickly and the get the highest quality leads.

You need to put together great content worthy of someone to pay money for it.  And you need to do it on a consistent basis.

So that’s the top 5 secrets I will be using to build my list and that is where we are going to leave it for now.

I hope you find this helpful and please leave some comments below.

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